· UK-based marketplace launches industry-changing model, with £10 million set aside for customer rewards
· Customers will now earn cashback on every product
· Loyal spenders will receive extra cashback promotions and stackable rewards
UK online marketplace OnBuy has become the world’s first cashback marketplace, taking on eCommerce giants with an ambitious new model that has the potential to change the landscape of online retail.
All customers who shop on the marketplace will receive cashback instantly on every purchase they make, with the most loyal spenders receiving a host of extra OnBuy Cashback promotions and stackable rewards, bucking the industry trend of offering the best deals to new customers.
Any cashback earned will be available to spend instantly on OnBuy as soon as an order is confirmed, meaning customers can return to the marketplace and spend their cashback with thousands of trusted sellers straight away. OnBuy Cashback is also uncapped so customers can save it indefinitely as long as they sign into their account every six months; they can also withdraw their cashback into their bank accounts after 30 days if they have a balance of £5 or over.
OnBuy, which has recently been ranked as Europe’s fastest-growing eCommerce business by the Financial Times, is on a mission to transform eCommerce for the better. By offering cashback on every purchase, OnBuy is introducing something new to the market, providing a simple, convenient, one-stop solution to customers, which will give them a reason to return time and time again.
OnBuy’s founder and CEO, Cas Paton, said: “The introduction of OnBuy Cashback is all about rewarding our customers’ loyalty in a tangible way that will have a clear impact on their pockets without codes or catches and definitely without a cost.
“At OnBuy, we’re always trying to find a better way of doing things. So many loyalty schemes offer perceived value that in reality gives customers little reward; some even charge for their benefits, so it was important to give back to our customers in a way that could make a real difference. Amazing choice, the brands people love and instant cashback on everything they buy - all in one place. Simple.
“We’re introducing something genuinely new to the world of online retail, and it’s an incredibly exciting time for us! This new level of convenience has the potential to change the way that we shop for everything from the everyday to the extraordinary, and this change in buying behaviour will also have a positive knock-on effect for our sellers. It’s a win-win.
“The launch of OnBuy Cashback is just the beginning, we have more exciting developments on the roadmap that will make our loyalty offering even stronger. It pays to OnBuy it! “
OnBuy Cashback is the latest in a series of developments designed to meet customer demand, which include the introduction of its new payment system allowing customers to pay directly through OnBuy or to choose from a number of other options such as PayPal, Klarna and Clearpay.
ENDS
Media Enquiries:
Rosie Fitzgerald | Head of Brand and communications | rosie.fitzgerald@onbuy.com
Notes to Editors:
About OnBuy
Founded in the UK in 2016 by Cas Paton, OnBuy has a simple vision: to be the best choice for every customer and every seller. By not stocking its own inventory, the brand has established itself in the eCommerce sector as a pure online marketplace that doesn’t compete with retailers.
Offering millions of products across a range of sectors including electricals, toys, beauty, home and garden, OnBuy gives thousands of verified online retailers the platform to provide competitive prices and exceptional value to customers.
Trusted by millions of consumers and world-leading brands, OnBuy understands its customers and partners with its retailers, offering them an online marketplace that works with them, not against them. And with customers benefiting from the marketplace’s unique and generous Cashback offering, it pays OnBuy it!
LinkedIn - OnBuy.com
Instagram - @onbuy_gb
Facebook - @OnBuyGB
